As your implementation partner, we specialize in creating new systems, solving problems and increasing revenue for your senior living organization through perceptive strategic thinking and collaboration. Our services are flexible and may be delivered on a short-term, long-term or per-project basis, depending upon your needs. Our mission: We help your organization become.
Main Content
Community Types Served
Life Plan (CCRC), rental and equity
Stand-alone independent living, assisted living and memory care
Lifecare, modified lifecare and fee-for- service
For-profit and non-profit
Solutions to Your Problems
Mystery shopping
Census development
Sales and marketing audits
CRM solutions
Event planning and execution
Lead generation and nurturing
Operations Oversight and Training
Sales team management
Temporary corporate marketing director or community sales and marketing director
Implementation of sales and marketing plan
Sales training
Achievement coaching and mentoring
Experience With Multiple Types of Operations
Pre-development
Start-up/greenfield
Expansion
Repositioning
Census-challenged
Contract structure changes
Planning
Marketing plans and budgets
CRM solutions
Strategic positioning
Mission & Vision statements
Floor plan development & redesign
Focus groups
Creative
Branding, logo development, name changes
Web site content and arrangement
Collateral materials: brochures, direct mail, ads, newsletters, marketing forms
Social media campaigns
Copywriting
02Creative Design Capabilities
We add a little cachet to your sales and marketing program by delivering full-service creative design in coordination with esteemed and award-winning industry partners. From concept and copywriting through layout, material selection, printing and mailing, your project is handled with utmost care. All promotional formats are employed, from the traditional to the electronic, including social media.
03Certified Coaching and Sales Training
When a team or an individual needs a competitive edge or a helping hand, specialized training can provide a clear path to improving performance, often dramatically. Our sales training is tailored specifically to the senior living industry and can be arranged in both group and individual formats. Personalized achievement coaching for directors, managers and corporate-level staff is conducted one-on-one by an accredited coach with membership in the International Coach Federation (ICF). We help YOU become.
Expertise
20+ years of senior living experience
GDUSA graphic design winner
Certified Achievement Coach
Member International Coach Federation
Action Selling™ certified